
MIPIM is a vital showpiece for us as a business and particularly this year when we will be talking to an international audience about the Airport City project. There are already large developments moving ahead across Greater Manchester with MediaCityUK now open and the BBC amongst a variety of tenants taking up residence, while the plans for the Etihad Campus around Manchester City FC’s football ground continue to develop.
We often work with partners like Marketing Manchester and Manchester City Council in using MIPIM as a launch pad for new developments and attracting global interest in the city of Manchester. We value the event so much that last year we put on a dedicated aircraft for Manchester to take the property sector from the North West to the South of France and we’ll be repeating that service again this year. 2012 will be a significant year for us as we look to provide further evidence to MIPIM’s guests of our Airport City proposal.
In March 2011, Airport City was designated as the focal point of one of the UK Government’s new Enterprise Zones. Over the course of the last year we’ve been working on a detailed masterplan, which sets out the vision to transform Manchester Airport from a transport hub into an international business destination in its own right. Recently the Chancellor of the Exchequer George Osborne unveiled some further detail from the masterplan and we know there will be interest at MIPIM in hearing more about those plans.
We want to build on the global connectivity already offered by the existing airport location and try to emulate some of the other Airport City concepts that exist in places like Frankfurt, Amsterdam and Barcelona. Overall there will be nearly five million square feet of new high-quality business premises, with the aim of attracting international companies that would not previously have located in the region, or even the UK. Etihad Airways were the first international company to announce they would bring an operation here and their new Contact Centre will open next month.
As part of the wider 116-hectare Manchester Enterprise Zone, we aim to play our part in creating up to 20,000 new jobs over the next 15 years, making the Airport City project a focal point of the wider proposition.
Since the enterprise zone designation last year, there has been a huge amount of interest in this project and we are in discussion with several more businesses about locating at Airport City. MIPIM provides the perfect setting to attract even more global partners to Manchester and to Airport City.
A few seats still remain on the Manchester MIPIM flight – to book your place, go to: www.mipimflight.co.uk
For more information on Airport City see: www.airportcity.co.uk
Stephanie Mullenger, Business Development Director at MAG Developments